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Communicating Strategically to Get Your Way

Bernie Cronin

Think about communication in a new way. Start with this rule: Your value is determined by the amount of information you obtain, rather than by the amount of information you present. Bernie Cronin of the Sandler Sales Institute presents material that's designed to help you learn how listening and questioning can help you get your way. In addition to a brief discussion about different styles, he covers:

  • 10 steps to becoming a better listener
  • Reversing technique
  • Rule of three plus
  • Softening statements
  • Matching & mirroring

Enroll now to learn more – your time will be well spent.

Original presentation date: Feb. 20, 2008

Details

Member price: Free
Non-member price: $60
Education points: 0.2

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