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Developing Financial Savvy in the Golf Business

"Developing Financial Savvy in the Golf Business" is a three-hour, online course covering business structures for golf enterprises, accounting basics, report and budget preparation, and equipment acquisition solutions. Click here to see an outline of the course.

This three-chapter, self-paced course features audio clips of Cleve E. Cleveland, CGCS, CPA. As a golf course owner and superintendent, Cleve provides a unique perspective to the material. To make the most of this learning experience, students should use a computer with a sound card and speakers (or headphones).

Course Modules

Chapter 1: Ownership and Operation
With a better understanding of your role in business and finance, you can more effectively communicate with your employer and accounting professionals. Background information on both public and private golf helps you understand the other guy's turf and may answer questions about your own organization's structure or how to start a business of your own.

Chapter 2: Budgeting
The budget process is explained by answering common questions submitted by superintendents and their assistants. This chapter explains several exhibits that are available to students as excel spreadsheets, ready to adapt to your business circumstances.

Chapter 3: Acquiring Equipment
Finances impact decisions regarding leasing or purchasing equipment of all types. Learn how to get bids and how to compare them correctly.

Target Audience

Who should take this course: golf course superintendents, assistant superintendents, managers, and other decision-makers, grounds managers or anyone who would benefit from formal financial training and more knowledge about golf as a business.

Learning Objectives

Upon completion of this course, students will be able to:

  • Outline the operating structure, sources of possible revenue, and tax status of a private and public golf enterprise.
  • List the legal forms of ownership of public courses and describe reasons for choosing each form.
  • Explain the importance of the superintendent's role in the budget process.
  • Prepare a budget for the golf course enterprise.
  • Compare pros and cons of developing extremely detailed budgets.
  • Create a cost/benefit analysis to use when presenting a purchase or capital improvement proposal to golf course decision makers.
  • Differentiate between the two different types of leases and why you might choose one over the other.

Note: To take this online offering, the Authorware Web player plug-in must be installed on your computer. This free plug-in can be downloaded from the Macromedia Web site. Mac Users may note that this player often has functionality problems with that platform.


The Golf Course Superintendents Association of America is dedicated to serving its members,
advancing their profession, and enhancing the enjoyment, growth and vitality of the game of golf.
Golf Course Superintendents Association of America
1421 Research Park Drive
Lawrence, KS 66049-3859
Tel. 800-472-7878 or 785-841-2240
Associations Advance America   Play Golf America
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