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Interactive Grass Learning Stage launches at GCSAA Conference and Trade

by Jan 10, 2023 | GCSAA Staff


20,000-sq. ft. area built in collaboration with the GCBAA, GCSAA, USGA and ASGCA

Lawrence, Kan. (Jan. 10, 2023) When the doors open to the 2023 GCSAA Conference and Trade Show, the industry will be greeted with the Interactive Grass Learning Stage at the entrance to the show.

This 20,000-sq. ft. area will feature two forward tees, partial builds, a green featuring three different types of turf, irrigation demos and more. The Golf Course Builders Association of America (GCBAA), Golf Course Superintendents Association of America (GCSAA), United States Golf Association (USGA) and American Society of Golf Course Architects (ASGCA) have collaborated to add to the interactive experience at the 2023 GCSAA Conference and Trade Show to build an area replicating features found on actual golf courses.  

This interactive area will be the Show’s main stage featuring valuable presentations from the GCSAA, USGA, GCBAA, ASGCA and others. Throughout the two trade show days, attendees will be able to experience demonstrations and interact with GCBAA builders, ASGCA golf course architects, members of the USGA Green Section staff and GCSAA members, all of whom are well-versed in the planning, design, construction, maintenance and other factors related to golf course management.

In addition, visitors will be able to learn by viewing partial builds featuring side cutaways of a USGA spec putting green, interact with a drip irrigation installation and discover innovative data collection technology. With specially designed networking areas, the industry will be able to gather and learn from each other while onsite. Every element has been developed and built “by the industry for the industry” to offer a true hands-on learning experience.  

“Our members and industry are hands-on. The grass stage further enhances our focus on delivering the most interactive experience you won’t find anywhere else,” GCSAA CEO Rhett Evans said. “The incredible work and collaboration between the GCBAA, USGA, ASGCA and GCSAA will enable our industry to share valuable ideas, insights and new approaches to apply immediately at golf facilities worldwide, continuing their essential role in golf’s success.”

“We are proud to lead the construction of this important industry program. With input from our members along with support from our GCBAA industry partners, we are excited to see this innovative and unique stage to come to life,” shared Justin Apel, GCBAA executive director. “This effort is just one part of our long relationship as presenting partner of GCSAA Conference and Trade Show offering our members added opportunities to learn and enhance their careers and business.”

“From utilizing technology to positively impact turfgrass management, to how we create a stage for a USGA Championship course, our teammates from the Green Section are excited to showcase their expertise at the Interactive Grass Learning Stage next month,” said Mike Whan, USGA CEO. “It’s been great to see the unified partnership between everyone involved to bring this innovative experience to life.”

“The collaboration between the four associations will result in an experience that will benefit attendees across all areas of responsibility for the design, construction, renovation, and maintenance of golf courses,” added Chad Ritterbusch, ASGCA executive director. “As the industry comes together, we are proud to be part of this effort to enhance learning for our members and everyone attending the Show.”

Construction of the Interactive Grass Learning Stage will take place prior to the show opening, so it will be fully operational for all attendees when the doors open. Multiple industry partners are providing support, including Waupaca Sand and Solutions/SportZmix Solutions, Advanced Drainage Systems, Inc., Sod Solutions, Golf Agronomics, Caterpillar, Inc., Ring Power, Sunbelt Rentals, and Ewing Irrigation and Landscape Supply.