2020 News Releases

Golf leaders to come together during virtual Golf Industry Show

by Nov 10, 2020 | Kate Hiebert

Leaders of GCSAA, PGA Tour, USGA, PGA of America and LPGA will discuss leading during uncertain times Feb. 3

Lawrence, Kan. (Nov. 10, 2020) – Leaders of some of golf’s key organizations will come together virtually Feb. 3 at 11 a.m. EST during the 2021 Golf Industry Show for the general session, “Managing the Challenges of Disruptive Change”. The Golf Industry Show is presented by the Golf Course Superintendents Association of America (GCSAA) and will take place Feb. 2-4.

Hosted by GCSAA CEO Rhett Evans, the panel will feature PGA Tour Commissioner Jay Monahan, LPGA Commissioner Michael Wahn, USGA CEO Mike Davis and PGA of America CEO Seth Waugh.

“While golf has been an escape for many during the pandemic, all aspects of the game were forced to adapt in light of COVID-19 from schedules being adjusted to professional events being played without fans,” Evans said. “The session will take a look at how golf is managing the crisis, how it’s moving forward to face other challenges, and how golf facilities can use the same leadership tactics for their own operations.”

In addition to discussing how to lead during disruptive change, other topics planned to be addressed include the future of the game, advocacy efforts, outcomes of the 2020 election, diversity and inclusion initiatives and environmental advancements.

The session will be available live and through extended on-demand access for all GIS registrants.

GCSAA and presenting partners, the Golf Course Builders Association of America (GCBAA) and the American Society of Golf Course Architects (ASGCA), will offer a virtual experience that will continue the GIS’s long tradition of connecting attendees, exhibitors and industry experts

through a progressive week of unparalleled education opportunities and access to golf facility solutions for golf industry professionals. The theme of the 2021 GIS — “Your space. Your pace. All in one place.” — not only reflects the ability of participants to attend the show from the safety of their homes or offices and consume the content on their own schedules, but also speaks to the convergence of industry experts that will be a part of the high-caliber education lineup in keeping with past GIS events.

Registration is now open on golfindustryshow.com.