GCSAA News


Club Car extends GCSAA Silver Partner status

by Aug 29, 2023 | Angela Hartmann

 

Leader in golf cars and utility vehicles joins GCSAA Partner Recognition Program

Lawrence, Kan. (Aug. 29, 2023) – Club Car has pledged its support of the Golf Course Superintendents Association of America (GCSAA) and its members through participation in the association's Partner Recognition Program. Club Car will invest resources at the program's Silver Partner level.

"Through the generosity of partners like Club Car, GCSAA is able to provide programs that help golf course superintendents succeed in their roles, which is essential to the growth and vitality of the game of golf,” said GCSAA CEO Rhett Evans. "Thank you to Club Car for their partnership and support of the golf industry.”

Club Car has been a longtime supporter of GCSAA and the GCSAA Foundation including support of the Foundation’s “Investing in the Beauty of Golf” and donations to the annual Silent Auction.

Club Car is also recognized in the GCSAA Foundation’s Platinum Tee Club at the Governors Club level, for organizations that have given between $250,000 and $499,999 since 1987.

"Every round of golf played is an opportunity to express gratitude to superintendents and their teams—the unsung heroes of the game. Club Car's commitment to valuing their work is evident through our top-tier equipment and support. As a leading force, we proudly back the GCSAA Women’s Leadership Academy and fund initiatives for sustainable golf, education and underserved communities through GCSAA’s Larry Powell Scholarship," said Jeff Tyminski, Club Car’s vice president product management and marketing.

GCSAA’s Partner Recognition Program provides year-round exposure based on a prescribed level of investment. GCSAA industry partners can choose among Platinum, Gold or Silver levels as a means to achieve marketing objectives. Each level provides partners unique communications and recognition options to position themselves in the marketplace. Vehicles in the program include the GCSAA Conference and Trade Show, GCM magazine, media communications, social media and GCSAA.org. Additional opportunities for exposure within GCSAA membership, committees, chapters, career services and others exist as well.

The program offers industry partners strategic, diverse and ongoing communication with members. The association’s primary communications vehicles are the most read in the industry and are considered the cornerstone of marketing activities by the industry. Additional program features desired by companies in their marketing mix are maximizing year-round visibility, securing proprietary options and engaging in philanthropy in a strategic manner by supporting the GCSAA Foundation.

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